New Housing Market

The days of fast money and anybody and their mama getting into the real estate business and hitting it big is over obi one kenobi...

And you know what I say?

Thank God!  The reason is we need a marketplace of professionals; leaders; trend setters; and customer service oriented champions who know what they are doing and can take their business to the next level.

Don't mean to be so harsh here (actually I do and I hope the wannabe's feelings are hurt) but this industry suffered greatly by people being able to get in so easily, and do to all the fast money, booming economic conditions, title companies, brokers, realtors, everybody was just jumping in for the quick buck, ran around and caused a muck.

See my post on building a brand or chasing a check because I dig into this by talking about what kind of value you bring to the marketplace and pose the question are you just in it for the money or are you in it to build a brand and a presence or chasing a check?

The new housing market; the new economy; the new way of doing things will be far different than what it was before. We'll be in a wet, sloshy, and muddy waters for some time to come. Call this cycle the "cleansing"...

Because while the wannabe's are going to be stuck in the mud, trying to figure out why the same things; the same talk; marketing schemes, advertising; and using old tricks that work in a booming economy where EVERYONE gets a piece... are not working anymore.

The Champions are flying above looking down for just a second then back up focused on achieving their next level.  See there are walkers and talkers ladies and gentlemen and their are people who talk a lot of "stuff" but are not getting the results.

What are you going to do in this new housing market?  Are you going be those stuck in the mud or are you going to build your brand and following, and create your own economy out of the ashes and prosper for the next year?

Ignore the governments numbers - people will always need housing.  Ignore the FED and the news talking about interest rates - interest rates can't and won't go anywhere for a while.  Stop focusing on where the market is everyday - unless you're a stock broker; investment adviser or something because that's just  a distraction...

What you need to do are these simple steps:

1. Have a clear vision
2. Decide on a strategy
3. Simplify and implement the strategy at the same time building value
4. Take MASSIVE freaking action.

Want to know the secret?....

That's it, there is no secret... YOU are the secret...

Clock's ticking....every second you let pass by with indecision is another second lost that you could be working on becoming the person you want to be. 

So in conclusion; we are in a new housing market, a new economy, but the best part is WE make our own economy.. so lets get to it.

Are You Building a Brand Or Chasing a Check?

Building Your Brand

Are you working toward building a brand and a following OR are you just chasing your next commission check? 

The truth is if your focus is on the money and not building your brand or following; you'll always be chasing the money.  What do I mean? I mean you'll be the hunter ALL the time...

The goal is not to be the hunter but the hunted.. You want people that are coming to you practically begging to do business with you because they are "know" you; have heard of you; when people talk about real estate; condo's, houses over a million, whatever your niche is --- when you have a brand you'll be the hunted.

Stop focusing on the check because this is where your emotions start to get the best of you.  When things pop up or go wrong; you become upset easily because the only goal you have is the check at the finish line.  When you have a brand; the money takes care of itself because money then chases you and not the other way around.

See this is hard for us to understand because we know we need money to buy things.  We need money to pay bills, take vacations, and quite frankly having money in your bank account makes life a whole lot easier.  

The truth of the matter is when that's your focus people can see that and you seem desperate.  Focus on building your brand and following, creating value to your marketplace and.....

....... you'll have all the business you'll ever need or can even handle.  

You can't be everything to everybody; you need a laser sharp focus on what you want.  

Steps To Building Your Brand

These 4 simple steps I swear, if you follow them, will change your business and bank account like magic.  You just have to decide and take action.  

That decision can be tough; I know because I was there.  I struggled a lot deciding because I thought "oh, well what if this doesn't work"; "what if I waste all this time and effort going for this and it doesn't pan out." 

You absolutely CANNOT think like this because you've already punched a hole in your boat and as soon as you set sail, shortly after you'll sink...

Your mind has to be convinced in your decision that you will make it work no matter what it takes.  

Who says it won't work? 

Who gives you permission to live your life and chase your dreams? 

Stop looking for permission; just decide and do it.  Build your brand and following and trust in the process you've laid out for yourself...

And Then...

Take MASSIVE freaking action.  So here's the steps:

1. 1. Decide and pick your focus and intention and see it clearly.
2. 2. Pick a strategy or two, or combination, or whatever the case may be but pick one
3. 3. Simply and break down to actionable steps
4. 4. Take MASSIVE freaking action

That's it.  When you do this the magic will happen.  

So are you going to build your brand and following or chase checks the rest of your life?  Decide; pick your strategy, simplify, and then ACT...

Let the magic happen baby...